Author name: Margarita Servar

Margarita is a Content Manager and author at the Linked Helper blog, dedicated to providing practical and useful material. She conducts research and tests automation tools, drawing on practical experiences and interviews with LinkedIn marketing experts.

LinkedIn rolls out AI tools for Profiles, Messaging and Job Listings

If you haven’t checked LinkedIn recently, you might be impressed and surprised by its new features, heavily powered by AI.  AI plays a significant role for LinkedIn, more than any other social network, because it boosts the value of its paid products. Some users can now edit posts directly on the platform and receive AI …

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LinkedIn AI tools for Profile, Messaging and Job Listings

Account-Based Marketing (ABM) on LinkedIn: Guide with Tools and Examples

Picture this: Your marketing team is like a group of fishermen casting a wide net into the ocean, hoping to catch anything that bites. While they may pull in a few good catches, more often than not, they end up with a lot of fish that aren’t worth keeping… This scattergun approach is what often …

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Alt: Account-based marketing automation with Linked Helper - funnel example

How to Create a LinkedIn Carousel: Posts and Ads + Examples

What is a LinkedIn carousel? Carousel posts are like storytelling through a sequence of images, with each slide adding depth to your narrative, much like the pages of a book. This dynamic format grabs attention, enhances information retention, and significantly boosts engagement. Statistics show that carousel posts organically reach 1.6 times more people than traditional …

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How to Create a LinkedIn Carousel Post + Examples and Ads

The Complete Guide to Using LinkedIn Groups: Create, Join, Manage

Now, LinkedIn is seeing a bit of a comeback with their groups. As more brands and creators are coming to the platform from X, LinkedIn has seen a lot more success in their groups than before. What are LinkedIn groups? What is a LinkedIn group? Groups on LinkedIn are communities of users gathered around common …

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The Complete Guide to Using LinkedIn Groups: Create, Join, Manage

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