Author name: Margarita Servar

Margarita is a Content Manager and author at the Linked Helper blog, dedicated to providing practical and useful material. She conducts research and tests automation tools, drawing on practical experiences and interviews with LinkedIn marketing experts.

What is a LinkedIn Open Networker (LION)? Good or Bad for Lead Gen?

You might have noticed some people on LinkedIn with “LION” in their headline. But what exactly is this curious creature – a lion on LinkedIn? Well, it’s got nothing to do with the animal kingdom. It’s actually a coded abbreviation directly related to lead generation and being open to accepting your connection request. Essentially, these …

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What is a LinkedIn Open Networker (LION)? Are They Good or Bad for Lead Gen?

8 LinkedIn Strategies for B2B Marketing and Sales + Best Practices

In the business scene, LinkedIn is like a B2B networking event or expo where you can scout for clients and partners. That’s why a whopping 89% of B2B marketers in 2024 are all over it, actively using the platform to reel in leads.  Because when it comes to business deals, it’s all about people, right? …

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Advanced LinkedIn Strategies for B2B Marketing and Sales

LinkedIn Drip Campaign Examples and Best Practices + Automation

How often have you ignored emails when you realized it was just another brand’s mass email, even if the subject promised a discount? Just like everyone’s reluctant to spend a minute on text, the same can happen with emails from your business. According to stats, people are more inclined to read personal messages on social …

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LinkedIn Drip Campaign Examples and Best Practices + Automation

Linked Helper vs. Skylead 2024: Which Is the Best LinkedIn Tool?

Skylead is undeniably one of the leading solutions for automating LinkedIn, offering users the flexibility to choose a tool that amplifies their lead generation efforts on the platform. Having rigorously tested Skylead.io over a span of 7 days, we’re eager to highlight its user-friendly interface, seamlessly integrating with LinkedIn’s native environment. The platform provides a …

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Linked Helper vs. Skylead 2023: Which Is the Best LinkedIn Tool?

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